Cadillac ATS Wins Urban Car of the Year Award

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Thread: Cadillac ATS Wins Urban Car of the Year Award

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    GMI Canada Editor Premium Member ne_one's Avatar
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    Cadillac ATS Wins Urban Car of the Year Award

    Cadillac ATS Wins Urban Car of the Year Award
    GM
    November 27, 2012


    The all-new Cadillac ATS today was named 2013 Urban Car of the Year by Decisive magazine. This award is part of the Urban Wheel Awards held annually each January at the North American International Auto Show.

    The ATS was chosen in part for its performance when tested in urban environments for comfort, ease of maneuvering and technical sophistication. The Urban Wheel Awards judging panel spent several months determining the most stylish, practical and attainable new vehicles for 2013 before settling on winners for car, truck, and green vehicle of the year.

    "The ATS is the latest and most significant step in Cadillac's long-term mission to return to being the standard of the world,” said Don Butler, vice president of Cadillac Marketing. “That makes it especially rewarding to have ATS recognized by experts on the leading edge of cars and culture."

    Each of the Decisive magazine Urban Vehicles of The Year will be featured in the winter issue of the magazine, which will also be online at www.decisivemagazine.com.

    "The renaissance at Cadillac shows no signs of abating,” said Randi Payton, founder of the Urban Wheel Awards, now in its 17th year. “With the good-looking and fun-to-drive ATS, Cadillac is wading into one of the most competitive automotive segments in the market with a very strong contender."

    A compact sport sedan, smaller than Cadillac’s centerpiece CTS product line, the new ATS is the lightest car in its class with a unique architecture designed for nimble driving performance. The new ATS is offered in rear- and all-wheel drive versions, with a choice of powerful and efficient four and six-cylinder engines.

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    Firebird Concept (the turbine one) johnstarnes's Avatar
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    Re: Cadillac ATS Wins Urban Car of the Year Award

    I can't help but feel cautiously hopeful about Cadillac regaining its crown.

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    This is the first Cadillac that makes sense in a crowded urban environment. While we all love the 230 inch long fleetwoods, try parking them, or finding a parking space they would fit in. Another award for Cadillac, as it re-defines itself and becomes relevant in our increasingly crowded world. Congrats Cadillac!

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    Firebird Concept (the turbine one) megeebee's Avatar
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    Re: Cadillac ATS Wins Urban Car of the Year Award

    This is lovely, but has the ATS won an "of-the-year" award from an actual CAR magazine?

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    Quote Originally Posted by megeebee View Post
    This is lovely, but has the ATS won an "of-the-year" award from an actual CAR magazine?
    As long as it's a winner with us and the buying public, who cares if some car magazine doesn't vote it best? I personally don't care, but kudos are always nice to get, and can be a source of advertising.

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    GMI Canada Editor Premium Member ne_one's Avatar
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    Re: Cadillac ATS Wins Urban Car of the Year Award

    Quote Originally Posted by megeebee View Post
    This is lovely, but has the ATS won an "of-the-year" award from an actual CAR magazine?
    It's still a little early for that. Most awards are announced in Detroit.

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    Quote Originally Posted by Dr. Show-Me View Post
    This is the first Cadillac that makes sense in a crowded urban environment. While we all love the 230 inch long fleetwoods, try parking them, or finding a parking space they would fit in. Another award for Cadillac, as it re-defines itself and becomes relevant in our increasingly crowded world. Congrats Cadillac!
    Not sure that's what they mean when they say urban or the Spark would win hands down.

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    Quote Originally Posted by Dr. Show-Me View Post
    As long as it's a winner with us and the buying public, who cares if some car magazine doesn't vote it best? I personally don't care, but kudos are always nice to get, and can be a source of advertising.
    And also a source of advertising to new readers and new potential buyers....
    Let's face it, it has to be assumed most readers of C&D and MT are enthusiasts and should really already know how good the ATS is regarless if it didn't win their awards.

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    Hey, I'm an urban kinda guy. Hmmmm . . . an ATS. Yeah, that might work.

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    Re: Cadillac ATS Wins Urban Car of the Year Award

    I wonder if Cadillac will unveil a surprise in LA?

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