2015 Cadillac Escalade to Start at $71,695

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Thread: 2015 Cadillac Escalade to Start at $71,695

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    News Contributor Premium Member Envoy4Life's Avatar
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    2015 Cadillac Escalade to Start at $71,695

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    Re: 2015 Cadillac Escalade to Start at $71,695

    I feel it's somewhat too low. A fully optioned out Tahoe is nearly the same price. I expected it to start in the upper 70's personally.
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    Re: 2015 Cadillac Escalade to Start at $71,695

    Priced right for what it is. $80k+ would have been too high.

    It brought nothing new to the table and raised no stakes. It therefore deserves no large price increase.

    $72k is good price for the base... if only you didn't need to buy a Premium for illuminated door handles and Driver Assist.

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    Re: 2015 Cadillac Escalade to Start at $71,695

    Wow - I've never been in the market for a truck so I haven't paid attention to the Escalade as far as price. I had no idea it started at such a high price. So if the Escalade can command such high prices, why do people balk at the ELR being priced in the $70's or the new CTS being able to be optioned up into that range?

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    Re: 2015 Cadillac Escalade to Start at $71,695

    Quote Originally Posted by sfbreh View Post
    Priced right for what it is. $80k+ would have been too high.

    It brought nothing new to the table and raised no stakes. It therefore deserves no large price increase.

    $72k is good price for the base... if only you didn't need to buy a Premium for illuminated door handles and Driver Assist.
    Is it better than an $80,000 Denali?

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    Re: 2015 Cadillac Escalade to Start at $71,695

    Quote Originally Posted by sfbreh View Post
    Priced right for what it is. $80k+ would have been too high.

    It brought nothing new to the table and raised no stakes. It therefore deserves no large price increase.

    $72k is good price for the base... if only you didn't need to buy a Premium for illuminated door handles and Driver Assist.
    Concur with all those points; $73K is the sweet spot for this vehicle, they'll sell everyone of them they can build.

    Quote Originally Posted by jpd80 View Post
    Is it better than an $80,000 Denali?
    That comes down to personal preference.
    Last edited by bmwboy2007; 01-20-2014 at 05:54 AM.

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    Re: 2015 Cadillac Escalade to Start at $71,695

    I think Escalade should be a no options vehicle. U want choices, go with the other trucks. They didn't go hard enough with this truck IMHO. We have yet again a Chevy with a tuxedo on.
    RedSkyBlackDream

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    Re: 2015 Cadillac Escalade to Start at $71,695

    OUCH!!

    At that price I'd want a V-Series with an IRS.

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    Quote Originally Posted by jpd80 View Post
    Is it better than an $80,000 Denali?
    Id rather have the Denali.

    Quote Originally Posted by BlackGTP View Post
    Wow - I've never been in the market for a truck so I haven't paid attention to the Escalade as far as price. I had no idea it started at such a high price. So if the Escalade can command such high prices, why do people balk at the ELR being priced in the $70's or the new CTS being able to be optioned up into that range?
    People say the CTS is too expensive in that range because it used to be in a lower price bracket. The car is well worth its price.

    The ELR is a shiny Volt, which in itself is an electrified Cruze. So for $70k, you get a really shiny battery-powered Cruze.


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    Re: 2015 Cadillac Escalade to Start at $71,695

    Quote Originally Posted by BlackGTP View Post
    Wow - I've never been in the market for a truck so I haven't paid attention to the Escalade as far as price. I had no idea it started at such a high price. So if the Escalade can command such high prices, why do people balk at the ELR being priced in the $70's or the new CTS being able to be optioned up into that range?
    Image/perception gives GM more pricing power with the Escalade. CTS is awesome but it started out as a response to the 3-Series so it has a hill to climb... ELR, being a Volt in a (very sexy, btw) fancy dress, has a hill to climb as well...

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    Re: 2015 Cadillac Escalade to Start at $71,695

    The average transaction price for an Escalade (non-ESV) will be $80K. Keep in mind that the starting price is RWD with the smaller wheel package. We NEVER EVER sell 2WD Escalades now and NEVER sell any without the 22" rims. Average price now is $76K for the AWD Lux Collection.

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    Re: 2015 Cadillac Escalade to Start at $71,695

    The price looks good to me.


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    Re: 2015 Cadillac Escalade to Start at $71,695

    Quote Originally Posted by jpd80 View Post
    Is it better than an $80,000 Denali?
    If you include looks then Yes, it is

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    Re: 2015 Cadillac Escalade to Start at $71,695

    I think the new Escalade is going to be a huge hit, and will add significantly to Cadillac's bottom line. The interior may be Cadillac's best; they only screwed up with the column shifter.



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    Re: 2015 Cadillac Escalade to Start at $71,695

    The current Escalade starts at $68,000...so adding $4,000 for the added technologies and refinement will probably be nothing for the target demographic of this market. Thanking that jump into account, the current Denali starts at $58,000, which would mean a jump to the $60K range, which might be steep for a GMC, but then again, I have read that the GMC buyer is typically more conservative and more wealthy so who knows. The current Mercedes GL class which is really the only competitor (the new Navigator should be coming out relatively soon though), starts at $64K, but can go all the way up to $114K when optioned right. I think the price is right. The Escalade name has a reputation, and the new refinements should only improve that image.

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