Chevrolet's Dewar says brand must shoulder bigger load

[CheetahDC]

Originally Posted by OLDSCHOOLGMFAN

Wow, Chevy sure will have a lot on it's shoulders to replace Saturn and Pontiac, but if anybody can do it, Chevy can. All of it's small stuff and no-haggle price can replace Saturn, and Pontiac can be taken care of with SS/RS versions of all the cars and trucks.

As for all this "Redneck" crap, let me tell you something, Chevy has a long, proud, tradition as being America's car, and they should NOT bandon that market just because these "Sophisticated" urban types who think they plum know EVERYTHING, and are God's gift are offended by it. Don't like it? Fine, go buy a BMW, Honda, Toyota, Volvo, or whatever other car is "Acceptable" to you and leave Chevy, (That's right, CHEVY. Nothing wrong with Chevrolet, but saying "Chevy" is just a term of endearment!) alone to the folks who like them and buy them.

I would gladly buy a new Monte Carlo based on the Malibu.

Monte Carlo, Impala, Camaro, Malibu, SS, Bowties, Trucks, NASCAR, this is Chevy's heritage and they should NOT run away from it!

So you're saying Chevrolet should just not try to appeal to as many people as possible and sell more cars? Ooohkay then. Nobody here is saying there's anything wrong with Chevy design or the cars themselves, it's the marketing.

I think a lot of complaints should probably be directed more toward local dealerships. Whenever I hear the country twang music, I just roll my eyes.

[mkwelbornjr]

I am a strong GM supporter but its the truth that Caddy needs to tone down chrome in areas where it doesnt work. Trucks should have chrome wheels. But you don't see a Mercedes E-Class or BMW 5 series with chrome door handles on the outside nor chrome wheels. They used painted silver. And when it is chrome its real metal..not plastic like on the fender vents of the SRX. Its like using gold plated trim on doors...and cell phones...it appeals to one group of people and as long as they are driving Cadillacs..no import buyer will. And I am NOT married but most husbands buy their wives the cars they want..and it influences their car as well. But I will buy GM, just wish Cadillacs offered premium painted silver or aluminum wheels too.

Originally Posted by chevyman1973

What is wrong with chrome? Did caddys of yester year have chrome? I think you and your wife are just nit picking and should just stop! Are you that afraid to look like you have money? I bought some chrome rims for my truck does that make me a hood rat?

Lets face it these are the comments that people like you make when gm makes a great car and you cant find any reason to say bad about the car, the way it drives, ect! So you come up with this idea that is subjective and just wrong, and last but not least letting your wife tell you what you are not going to buy is a little telling about your spine/back bone!

Originally Posted by chevyman1973

What is wrong with chrome? Did caddys of yester year have chrome? I think you and your wife are just nit picking and should just stop! Are you that afraid to look like you have money?

And that is the my point exactly. Putting chrome on cars appeals to people that think if its flashier...its luxury. There are people who aspire to own Devilles and Town Cars for that reason as if those two cars are the ultimate in luxury. Just like around here you see the big duelie trucks with lights on top and decroative stickers down the side...nothing the factory would put on it. Luxury comes from engineering, direct injection engines, fine materials...not flashy chromed plastic stuck in places where it doesn't belong. A nice metal window frame at the doors of chrome metal is fine and on the grill. Plus chrome looks much better when plated onto metal than it does plastic. Its like man they will think I am rich because of my thick gold chain.

[OLDSCHOOLGMFAN]

[quote]

Originally Posted by CheetahDC

So you're saying Chevrolet should just not try to appeal to as many people as possible

Yep. I don't see Honda trying to get Silverado, Impala, and Monte Carlo buyers.

and sell more cars?

This won't happen. See damn near every "import fighter" put out by Detroit in the past 25 dang years.

Ooohkay then.

Makes more sense than telling Chevy to try and be Honda or BMW!

Nobody here is saying there's anything wrong with Chevy design or the cars themselves,

So I guess "Redneck", "Cheesy" and "rolling your eyes" at the country music Chevy advertises with are compliments eh?



[quote]

I think a lot of complaints should probably be directed more toward local dealerships.

I think folks who want imports (and not cause their better, simply cause their trendy) should just plum buy imports, stop with the damn lame-ass excuses, and leave TRUE American cars alone for us folks who like em.

[CheetahDC]

Originally Posted by OLDSCHOOLGMFAN

Yep. I don't see Honda trying to get Silverado, Impala, and Monte Carlo buyers.

The Monte Carlo was so successful they canceled it! In fact, if one wants a "personal luxury coupe", one could walk into the local Honda dealer and get an Accord Coupe...

Impala? Look at the Accord. You can't tell me they're not trying to get Impala customers with that huge thing.

Honda has tried (not very well, I think) to get some Silverado buyers: those who want the image and a good amount of utility in a truck, but do not want to pay the ride, handling, and fuel economy penalties of a full-size BOF truck. That's why they brought out the Ridgeline. Honda, however, has failed miserably so far (especially on the fuel economy of the Ridgeline, hah).

This won't happen. See damn near every "import fighter" put out by Detroit in the past 25 dang years.

Makes more sense than telling Chevy to try and be Honda or BMW!

They shouldn't be Honda or BMW. They should offer their own unique take on automobiles. They shouldn't try to be BMW or Honda or whoever. They'll just become clones and offer nothing unique to the buying public. When that happens, people will just go to Honda or BMW.
I'm complaining about the way Chevies are advertised, primarily.

In my opinion, an American vehicle like Chevrolet, needs to reflect America somehow:
1. Excellent, extroverted styling. If anything, Americans are not shy.
2. Value for the money: It should be inexpenive, affordable, but not cheap. It should exude quality for the everyman. By the people, for the people.
3. It should be easily modifiable and easily repairable. Freedom.

Hey, what does that sound like? Isn't that how American automobiles were made when they held most of the market?

So I guess "Redneck", "Cheesy" and "rolling your eyes" at the country music Chevy advertises with are compliments eh?

I'm not sure what you're trying to say here.

I think folks who want imports (and not cause their better, simply cause their trendy) should just plum buy imports, stop with the damn lame-ass excuses, and leave TRUE American cars alone for us folks who like em.

I can't argue with this logic, folks!