Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

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Thread: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

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    7.0 Liter LS7 V8 TuffG929's Avatar
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    Thumbs up Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    VIDEO: http://www.autolinedetroit.tv/show/1513?play

    Synopsis
    Mark Reuss, President, GM North America, Scott Burgess, The Detroit News, Peter De Lorenzo, Publisher, Autoextremist.com. Topic: Reuss Interview.

    If you happen to be in a jazz band, a turnaround -- chords that take you back to an earlier part of the song -- is something easy that you do all the time. If you're an executive in the auto industry, a turnaround is a massive undertaking with no guarantee of success. Welcome to Mark Reuss' world.

    As a GM legacy, Mark's father Lloyd was president of General Motors in the early '90s, he witnessed the ups and downs of this automotive giant from a closer vantage point than others. As the boss' son and then an employee, he rode the company roller coaster like everyone else until, as a corporate executive, he was there when they finally ran out of track and declared bankruptcy.

    But since that point the GM turnaround has taken hold. And as head of North America, earlier this year Mark's operation helped GM achieve its largest profit since 2004. There's still a lot more work to be done but things are back on the right track...and right now there's plenty of it. This week on Autoline, GM's Mark Reuss joins John McElroy and his panel to discuss GM, its brands and where it goes from here.
    Last edited by TuffG929; 03-28-2011 at 06:01 AM.

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    7.0 Liter LS7 V8 TuffG929's Avatar
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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Some highlights:
    • Cadillac Determined to be the standard of the world
    • Mass efficieny of future Caddys to be landmark
    • Cadillac to be more "technical"
    • eAssist might have a place in light duty trucks
    • C7 design is "at a completely different place" and an "alternative powertrain" is possible
    • Future Corvettes to have shorter life cycles
    • Diesel passenger cars have a chance in the American market
    • Cruze too late in life cycle for hatch in NA

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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Are there additional parts to this story?

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    7.0 Liter LS7 V8 TuffG929's Avatar
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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Quote Originally Posted by Dr. Show-Me View Post
    Are there additional parts to this story?
    Watch the video at the link or read the highlights posted above

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    7.0 Liter LS7 V8 Ambalanche's Avatar
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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Quote Originally Posted by TuffG929 View Post
    Some highlights:
    • Cruze too late in life cycle for hatch in NA
    So stop bringing two year old cars to America and passing them off as new to the uninformed!
    Truckin!

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    6.2 Liter LS9 Supercharged V8 calgaryhhr's Avatar
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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    I haven't watched the video and don't have time to do that right now.

    What exactly does a more "technical" Cadillac mean?
    Research is what I am doing when I don't know what I am doing.

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    Alex Villani: Staff Writer Premium Member BigAls87Z28's Avatar
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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    Technology, different types of user interfaces, interactive stuff...should be cool.
    Alexander Villani
    GMInsideNews Writer/Editor

    Have some news?
    Email Me: BigAl@GMInsidenews.com
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    GMI Camaro Forum Moderator Premium Member Z284ever's Avatar
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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Quote Originally Posted by Ambalanche View Post
    So stop bringing two year old cars to America and passing them off as new to the uninformed!

    Hard to argue with that.
    Pony Car: an affordable, compact, highly styled car with a sporty or performance-oriented image and an available V8.

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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    Anything on Zeta?

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    6.2 Liter LS3 V8 Quixote88's Avatar
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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    Interesting video, but Mr. Reuss doesn't really tell us anything we haven't already heard/read about here on GMI(Good job, fellas!), nor does he give any details whatsoever on the ATS, XTS, Corvette, etc., of which he's asked about by Mr. Delorenzo and Mr. Burgess.

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    2.8 Liter Turbocharged V6 jcgable's Avatar
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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    I still don't see why this man isn't CEO. He seems to understand the company in a way that many other executives don't.

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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Quote Originally Posted by Ambalanche View Post
    So stop bringing two year old cars to America and passing them off as new to the uninformed!
    Are we talking about the Commodore AGAIN?

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    Re: GM's Mark Reuss Talks Product on Autoline Detroit

    Quote Originally Posted by TuffG929 View Post
    Some highlights:
    • Mass efficieny of future Caddys to be landmark
    I listened to the show, but was left wondering what landmark mass efficiency means. What's the definition?

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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    Fire the current CEO and make Mark the CEO

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    Re: Watch GM's Mark Reuss Talk Future Product on Autoline Detroit

    Maybe GM considers Mark too young, since he's about 46 years old. I'd much rather have him heading up the company than Lt. Dan.
    By the way, did they re-hire Bob Lutz?

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