|
Re: The Truly Global GM: One and a Half Years Later
Ming, you are clearly the most articulate, and perhaps most perceptive of the GMI staffers.
I wholeheartedly agree that if Buick and Pontiac are to survive, they can't sell expensive Chevies. Currently you can buy $30G sedan from Chevy - but also from Cadillac! At the least, they should offer a 'sport' $30G Pontiac and 'luxury' $30G Buick, and Chevy and Cadillac should stay about $5G away from that territory.
Have each division 'specialize' in just one or two platforms, and re-focus on the money spent on re-badging into better materials for example.
|