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Old 06-22-2006, 02:58 PM   #2 (permalink)
mgescuro
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Re: NSAP Blogs: Article Conclusion, CTS Excitement

Good article. But now that I see the Outlook and Enclove center stacks next to each other, I wanna cry.


I continue to have high hopes for CTS as a car and "GM's New Hope." However, as a product and a positioning standpoint, as well as strategically, I really have to question what the purpose of the CTS will be, now that it's larger. And perhaps it's because I continue to see the premium market as established by Mercedes and BMW. But I can't help but see that Cadillac is pulling another "let's have 2 cars compete for the same market" strategy instead of having one competent car to go for it all. It's the American mentality that "bigger is better, especially if it's low cost." For a car and brand that's the other half of GM's full-line, global lineup, (Chevy being the other half), that's a sorry excuse. Making the CTS larger, slots it against the 5-series, the GS, the M, the S-Type, the A6, the E-Class. STS has trouble competing against those cars, and now GM is expecting CTS to do it? On a global scale?

Lambda? I got no problems with the platform. I do have a major problem with the projected number of these Lambdas that will be trolling the highways. And the problem with Enclave and Acadia being sold under the same roof... which becomes even more of a problem if Acadia Denali appears later down the road. I have a problem with Chevy not getting a Lambda, while GMC has one. It would have been better if Trailblazer made the shift to Lambda, while Envoy continued on GMT-360. But now there's talk of a minivan Lambda for Chevy? And a Saab 9-6X on Lambda? That's overkill. ANd it proves to me GM has not learned a dammed thing. And it proves those critics right... GM has too many brands.
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