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Old 03-21-2006, 08:01 PM   #5 (permalink)
mgescuro
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Join Date: Jan 2003
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Re: Cadillac-Becoming the Standard Once More

Quote:
Originally Posted by megeebee
Where you and I part company is your point about all the hyper-expensive product. The competitors you note, such as Maybach, are losing money, or barely breaking even on an operating basis.
I think what he means... or at least what I think he means, is create a $150K car that will compete with the smaller Maybach. This is essentially taking a page out of Bentely's book. Don't create a $500,000 car when a $150-200K one will do.


Quote:
Originally Posted by megeebee
I feel the STS needs SERIOUS attention. It's sales last year were some 33,000 I think. That's pretty lame for a first-year-new-design. Especially that the last generation car was on the market some 7 model years essentially unchanged. That, and the new car has such a wide range of prices and equipment compared to the last one. It too needs a new interior and fast. Not for the same reasons the CTS needs one, but because it's so drab. A lot of the materials I've seen in the STS are not up to the task.
Yup. Totally agreed. I also noticed a slight downtick in STS sales, and sales of the GS has surpassed it. Not good.
STS just came ill-equipped to compete in this market. And that's a shame.
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