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Re: Beleaguered Buick aims for Elegant, Sophisticated
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Originally Posted by FLA-USA
Saw my first Lucerne on the way to church this a.m.. Looked quite nice in fact... a more Japanese "all one piece look" rather than the typical Buick amalgam of pieces stuck together. Thought by the looks alone, it could be competitive.
But for the life of me, I cannot see how GM is gonna get import loyalists/intenders into a Buick showroom. It just does not cater to younger folks at all. Unfortunately I think Buick is doomed. Buick repeat customers are really all they can hope for... and without growing the business by grabbing import buyers (younger folks), there is nowhere to go but down. 
BTW... car had 2 old couples in it... the old men in front, and the blue hairs in the back!  |
You must be speaking from experience as an import loyalist. 
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Chevy Silverado
Duramax Diesel/Allison Transmission
Crew Cab 4 x 4
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