These are very very smart recognitions on her part. To make these the first goals of her new tenure is a great sign by GM.
- The days of 'if we build it they will buy it.....eventually' hopefully are gone
- The days of 'sell it at any price because we must cover our high fixed costs' are no longer necessary.
- The days of giveaway leasing with the implicit understanding that 'Mr Customer you don't want to buy this pos because you know after 4-5 yrs you're going to have to sink a ton of money into it' are gone with better and more reliable products.
If she can give the new products a sales pizzazz like Ford has done ( see 3rd Qtr results today ) then that along with Lutz's drive to keep GM in the public's eye will be a successful team IMO.