[johnny smallblock]

Originally Posted by Tim_M

I know that feature tallies equate to bragging rights in the luxury sector, but stuff like this seems a bit superflous. People who buy these cars rarely read owners manuals, set their memory seat position once, and tend to ignore attention-intensive programmable features.

If buyers of luxury crossover SUVs actually gravitate to the SRX because of this feature, more power to Cadillac. Still, this seems like the wrong kind of vehicle in which to debut a performance technology. It will add cost and complexity in exchange for debatable competitive advantage. Given the marketplace struggles of the first SRX- a standout product by most accounts - it seems unwise to swell the launch MSRP with features like this.

I disagree. These ridiculous features are what people expect for their $50K. If that's what the market demands, GM shouldn't be standing on the side arguing the technology isn't necessary, as people line up to buy cars that park themselves badly and have headlights that turn 4 degrees.