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Old 09-01-2008, 04:03 PM   #16 (permalink)
Xenon
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Join Date: Mar 2006
Location: California
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Re: Rumblings & Rants: Saving money, Cutting brands, and what GM SHOULD do to survive

Quote:
Originally Posted by chickenkicker View Post
The problem with Pontiac is that it has many brand loyalists who would say screw the general if they axed it. I'm sure closing down Saturn would alienate some buyers but probably not as many as killing a long established brand like Pontiac. I know a few people who would turn to Toyota/Honda/Ford if Pontiac were closed, I can't say that about any other Gm brand.
Again that's another factor that GM needs to consider. Either way when GM decides to close a brand, some sales will be lost permanently, but what's better, poor product and all the brands intact, or good product, but losing a few brands in the process? Like I said earlier, this isn't exactly a 'no-brainer' decision.
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