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Re: Rumblings & Rants: Saving money, Cutting brands, and what GM SHOULD do to survive
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Originally Posted by Xenon
Pontiac is an even easier kill since most of the dealerships are not stand alone, and Pontiac offers few unique cars that can't be carried over to other brands like say Chevrolet.
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The problem with Pontiac is that it has many brand loyalists who would say screw the general if they axed it. I'm sure closing down Saturn would alienate some buyers but probably not as many as killing a long established brand like Pontiac. I know a few people who would turn to Toyota/Honda/Ford if Pontiac were closed, I can't say that about any other Gm brand.
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