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Old 08-16-2008, 08:38 AM   #36 (permalink)
pontiacjs
2.4 Liter SIDI ECOTEC
 
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Join Date: Sep 2004
Location: Madison Heights
Drives: 2009 Johnston & Murphy 2008 Adidas
Posts: 246
Re: Test drove 4 cars this evening

Perhaps the car business is different, however in my line of sales (and what most sales are like) 95% of the people that come in are not going to buy from me.

It is a good thing that you are not a car salesman if you are only closing 5% you would be out of a job in a month or two. The national closing rate for a car salesman is about 20% with the better ones closer to 30 to 35%.

The Saturn retailer down the street actualy logs everyone who walks in the door and grinds the salesman to close every deal. the sales mngr will question the salesman as to what happened to the lady in the green dress. Why didn't she buy? did she get a tour of the service department? did you introduce her to a mngr before she left? When you stroke of those guys they get treated like dirt by their boss for not closing a deal. Or if they gaffed you off they will get even worse treatment by their boss for blowing off a potentiel customer. It is a lose - lose down there.

Personally i would tell you to feel free to look around and just ask anyone for assistance if you have any questions. Hopefully none of the other salesman I work with herd me or saw me speaking to you when you stop one of them and ask to go for a ride.

Selling cars is a crap shoot. Sometimes you win and sometimes you loose. You just have to maximize your opportunities when you have a chance to win.
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