Quote:
Originally Posted by HotCarNut
I think things are going to get a lot worse in a hurry. GM doesn't have a small car coming out until 2010 when the Cruze, Groove/Trax, and Volt (albeit in very small numbers) appear. Given the demographic shifts that have occurred, and GM's cash bleed, I'm not sure they can survive another 20-24 months waiting for these models. For GM to have any chance, the Cruze needs to come out in the US at the same time as Europe - Spring 2009. Of all of the vehicles on the drawing board, that one has the best chance to "move the needle" for GM as Bob Lutz likes to say. In the meantime, focus your advertising dollars on the Saturn lineup, the Pontiac Vibe and G5, the Malibu, Cobalt, and Aveo, and forget about advertising trucks. It's pretty much GM's only hope to survive until 2010 when the new UAW concessions kick in, the other new small cars arrive, and the Volt comes online.
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Cruze will not save GM and the Cobalt is not that bad. Groove is a niche product as is the Volt.
GM needs the economy to improve (as do all the car makers) and need to make the best use of capital to continue to build on recent success like the Malibu and CTS. The American public also needs to give GM another look! Costs also need to keep coming down.