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Re: Mercury Death Cancelled
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Originally Posted by wescoent
1) Lincoln-Mercury dealer experience at Ford prices
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My local Lincoln-Mercury dealer also sells Kia. Maybe I could get the Lincoln-Mercury experience at Kia prices too 
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Originally Posted by T-Type
Not to be a smart aleck, but if they could do better interiors for the same price, why shouldn't Ford get them too?
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I agree -- why should people have to go to 2 dealerships to see what are effectively different trim levels? They don't have to at Toyota or Honda. This artifically-enforced brand hierarchy at Ford/GM is part of the problem why their mass-market brands (Ford and Chevrolet) can't compete effectively against the Toyotas and Hondas of the world.
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"The irony of the Information Age is that it has given new respectability to uninformed opinion" -- John Lawton
Last edited by emh : 07-22-2008 at 11:09 AM.
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