[K-1]

Originally Posted by Millefune

Cutting GMC makes sense, but why is GM keeping Saturn? The sales aren't there, and Saturn only sells cars that are basically comparable to Chevrolets. The Astra, as good as it is, is bombing... and so is the Aura. Pontiac is the only branch selling really sporty cars now (G8, Solstice, but the G5 was a huge mistake), other than Chevrolet (Corvette, Cobalt SS Turbo, and future Camaro). It also has a much larger dealer network. GM just needs to make EVERY GM brand as customer friendly as Saturn dealerships, and really really fix the sales and service departments and sales of Pontiac-Buick-GMC. I've not come across a single PBG dealership that was friendly and customer service savvy.

Look at the sales per retail outlet ratio.

Chevy (~4,000 dealers)
Cobalt 20,888 = 5 per dealer
Malibu 13,650 = 3 per dealer
Equinox = 7,411 2 per dealer

BPG (~1,400 dealers)
G5 2,566 = 2 per dealer
G6 14,620 = 10 per dealer
Torrent = 2,230 2 per dealer
Enclave = 2,986 2 per dealer
Acadia = 4,197 3 per dealer

Saturn (~430 retailers)
ASTRA = 888 2 per retailer
AURA = 5,897 14 per retailer
VUE = 8,868 21 per retailer
OUTLOOK = 1,625 4 per retailer

It's been repeated multiple times on this site, Saturn's volume isn't there because the retailers aren't there. People aren't going to drive an hour for a car unless they really, really, really must have it (i.e. luxury cars).