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Old 07-15-2008, 04:02 PM   #8 (permalink)
chade
1.4 Liter Turbocharged ECOTEC
 
Join Date: Dec 2005
Posts: 82
Re: Quote From GM CEO: GMC Will Be "Emphasing Crossovers"; Receive Equinox Version

Quote:
Originally Posted by mgescuro View Post
Further proof that GM has no clue where the market is going and what the hell it's going to do from a strategy standpoint.
The emphasis on crossovers is doomed.

GM is betting on big SUV drivers to trade down to crossovers. I just don't see that happening. Saving 2-3 mpg on gas? When you can save 10-15 by getting a small car?

Sorry GM, this isnt where your strategy needs to be aiming. Fix the problem that makes it impossible for GM to build small cars profitably in the US. THAT'S the problem.
I believe many American's will step down from full-size SUVs to CUVs still capable of pulling on occassion. I, for one, am one of them. I need the capability to pull a 5,000 lb boat and enclosed trailers. Sorry, your small car won't be able to do that. What I see GMs focus being going forward is to make the CUVs more capable for the average pulling requirement while using dual-mode and supplemental powerpacks to achieve better mpg.

While fuel efficient cars should also be of focus, you can't forget those that need an alternative vehicle to pull the play toys.
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