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Old 07-09-2008, 10:21 PM   #25 (permalink)
AMERICA 123
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Re: Toyota sputters as market shifts; Like Big 3, has too many Trucks, Lacks Small Ca

Quote:
Originally Posted by paul8488 View Post
Exactly. I hate being a Toyota apologist, because I don't like them, but they just have to ramp down truck production and ramp up car production. May not happen in a day, but it's a whole lot easier than redesigning a new car like GM has to do in many cases.
It ain't quite that easy for 'ole Toyota - although most of the media erroneously seems to think so.

They are more boxed in - in more ways than most realize.

However, they have a couple or three real big battering rams at their disposal - 1.5 - 2.0 of which nobody else or few have in quite the same way

and our Domestics do not have at all - to bust down those walls of the 'box'.

It gets down to this for them - how much and how fast do you 'emergency spend' parts of the 40 billion 'cash' chest, same in regards to

'about' another 5 - 10 billion of this years worldwide profit, and finally the same in regards to all the billions already spent on all the heavy

vehicle platforms especially here in NA.

And, compounding all this is the goal to be number one worldwide - last year, along with the need to continue to redirect some serious powertrain

effort - and then integrate it rapidly.

For sure its not about survival or even thriving in a midterm kinda' way but if they get it wrong..............its going to be more than just

embarrassing.

Contrary to all the BS and Spin, they ain't at their best in certain types of erratically changing situations - that's a Honda thing exclusively

- always was.

************************************************** ************************************************** *******

Looks a lot like the situation at the Battle of Midway in JUNE '42 - just before they decided to re arm the aircraft - changing over from land attack

to naval attack.

Everything going their way ...... from 7DEC'41 forward...... on the move and on the make for the end game .......... and then the USS Ford and

USS GM were spotted........

Btw, the Dauntless'es, if they appear overhead this time around are a composite or if you prefer, a coalition force.
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Last edited by AMERICA 123 : 07-10-2008 at 05:27 AM. Reason: change 'throw away' to 'emergency spend' for clarity
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