[Jimmy Jive]

Pontiac's problem is simple. GM got lazy, and got comfortable with them being just another 'volume cow'. A slightly more styled Chevy.

For Pontiac to succeed, they can't rely on being such a volume brand. What's the core values of Pontiac? Design and performance. Some designs won't fly with everyone out there. And performance will cost money. Thus Pontiac's won't sell in high numbers to everyone.

As I see it, GM has two options.
One; they close down Pontiac, lose the fans, lose the volume. That's a given.
Two; they take a chance, and turn Pontiac into a low volume niche brand. Where they'd keep the fans, potentially gain new ones, and keep at least some of it's former volume.

I mean, GMC is GM's 2nd best selling division, and all they are is slight re-badged upper market Chevy's. So why can't Pontiac exist as re-skinned, re-engineered for performance, versions of other car platforms? The day of trucks and suv's selling in large numbers are over (GMC). GM is finally getting cars right. It would be a shame if Pontiac couldn't get atleast one clean chance to prove their moxy.

What's to stop the next G5 (FWD or RWD) from being styled like a Porsche, but cost no where as close. What's to stop a mid-size Alpha coupe from using turbo'd DI I4's? How about twin-turbo DI I4's? A FWD G6 that has no base-model, comes standard with FE3 suspension and all the best parts of GMPerformanceParts. A GrandPrix sedan that looks like an R8? All Pontiac cars come offered with all sorts of optional body-kits, wheels, spoilers, across the brand. Just some idea's off the top of my head...