Quote:
Originally Posted by derrado
Mgescuro, I understand that you believe Hummer is strong because it has a defined goal and focussed vehicles. However, it is a goal and a range of vehicles that are going to become less and less popular. Killing Hummer does wonders for GM's PR and gets rid of a bit of clutter in the brand stable.
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Correct. Defined goal. Defined purpose. Defined product.
There isn't another brand at GM that has that!!! Not Saturn. Not even Cadillac.
A fleet of diesel HUMMERS would do wonders. Don't make it an Alpha only option.
Expansion to regions like Africa and Australia and the Middle East that would put HUMMERS to good use is also an option. Face it, GM needs an international presence.
GM hasn't even explored the potential of HUMMER. All they see is "big suv" and "gas guzzling."
There is a need for vehicles such as HUMMER.