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Old 06-23-2008, 09:11 AM   #13 (permalink)
jkennedy293
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Join Date: Mar 2007
Location: Holly Springs, NC
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Re: Corolla Confronts Sales Slowdown

If you want to see why sales are down, just look at the avg age of the buyer. These are the people finalizing retirement plans.

Toyota just doesn't speak to the younger buyers anymore. Honda, Nissan, Mazda all have a sporty, energetic, performance model in their lineups to appeal to the youth market. Toyota's reliance on CR and reliabilty studies will eventually lead it down the same path as Buick.
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