Quote:
Originally Posted by logansowner
I can agree with this. They want to tell everyone they can't close because then GM won't have a performance brand..yea...no Torrent..oh the humanity. 
I'm tellin yea, Buick, Caddy Chevy. Saab can remain an out of NA brand. Saturn is entirely redundant.
The Solstice could be a Chevy. The G8 could be an Impala.
It doesn't need to be complicated, but GM wants to make it that way. |
Good plan, but the Solstice and Vibe should get new names in the Chevy lineup. How about Monza, and Rhythm (continuing on the musical theme)?
These multiple divisions worked back when luxury and performance were mutually exclusive, and couldn't both be had in the same car. Now, you can have both in the same car (Cadillac), and performance alone these days is considered somewhat of a luxury (Lotus Elise). Is there a need to have a division devoted "exclusively" to performance (Pontiac) if it is not competing with Porsche or Ferrari? At everyman prices, Pontiacs would demand that Chevrolets have no road-handling capabilities whatsoever, to differentiate them, but with the Corvette and Camaro, some of those abilities would have to trickle down to the rest of the Chevy lineup. Have Chevrolet offer bread-and-butter transportation, and "affordable" performance (Corvette, Camaro, G8), and Cadillac offer luxury and performance. Those two should cover the car market in North America. Let Buick sell cars in China, and Saab sell cars in Europe. As for Saturn, is there anything in their lineup that isn't, or won't eventually be, in other GM showrooms anyway?