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Old 06-21-2008, 11:55 PM   #23 (permalink)
mgescuro
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Re: GMC Should Die… And be Reborn

Quote:
Originally Posted by FenwickHockey65 View Post
Of course, we won't know just how many people wouldn't stay with GM, but a few here on this site have already voiced their opinion that they'd go to Ford or Dodge without GMC. I'm sure that others feel the same way.
Then let them go to Ford or Dodge. So what?

This is exactly the same reason why Cadillac won't get rid of the DTS. You cling onto customers who don't really need to be there, and hold back the true renaissance of the brand.

Who has a straight answer as to what makes a GMC customer "different" from a Chevy Truck customer?
All I ever hear is "I don't like Chevys." WHY??

Do people buy a GMC because it's a GMC... Period? Or is it something else?
And if it's something else, why can't they accept Chevy?
Obviously people bought the GMC because they saw something there that they liked. What is it? And why isn't that translatable to Chevy?
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