You missed my point completely...
I am not talking about people who are buying XLR's...of course he buys one because he wants a soft luxury car more than anything. I am talking about sales the XLR looses to the Corvette. Again..if someone gives you $80K..and tells you to choose between a Z06, or base Northstar XLR...what do you buy? Hell, a $60K LS3 Vert is even a more compelling choice than a base XLR. You can get most everything that is in an XLR in a Vette with the exception of the folding hard top.
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Originally Posted by HoosierRon
I disagree. I'll bet that 90% of XLR owners are males over the age of 55. They look at a Corvette and think of the ridiculously unrefined, bare bones 1970s Corvettes. Even if they grew up wanting to own a Corvette, they have, in fact, grown up. None of them is saying "my Corvette is faster than your XLR". (Does any high school graduate actually say "my car is faster than yours"?)
In any event, the XLR is not competing against the Corvette. It is competing against the far more sophisticated (I mean socially, not mechanically) SL. The XLR has an interior that look slike it was lifted from a 1992 Oldsmobile Toronado Trofeo.
It appears that GM's thinking is: we don't sell enough XLRs to justify an all new interior. But, of course, GM never will sell enough until it gives the XLR an all new interior. |