[autofan]

If Hummer/GM had balanced their fuel thirsty models (H2) with more fuel efficient and smaller models (not just H3 but H4, etc.), they would not have the poor image they have. I don't think Hummer necessarily has to be big, brawny off-road tanks. It could also be smaller off-road capable fun runabouts like the HX concept or a smaller SUV along the lines of the Jeep Patriot. The question now will be if the image of the brand is too far gone for such models to be a success.