Quote:
Originally Posted by lam
GM won't sell Hummer. Chevrolet , Cadillac , Hummer are GM's global growth brands. For Hummer ,the biggest growth in sales will be outside of the U.S , and with smaller models like the H4.
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I'd have to agree with you there. Hummer is off road. Cadillac is high end. Chevrolet is mainstream trucks and cars. The North American and German market might have overlap between the Chevrolet brand and the Saturn/Opel brand, but they can be designed to appeal to a different market than Chevrolet....maybe the sporty high end type of car like Acura somehow manages to be, although I'd hope Saturn would make better products.
I can see the only world overlap being between a world market mid sized truck/SUV from Chevrolet and the Hummer H3....but the H3 should be designed to live out of if you are hard core enough. I think Hummer needs to actually revert back to old-school tech and sell Defender 90 style trucks. They may not sell in large numbers, but they will have steady sales and should be the go-to truck for real adventures. People in America would buy them just because there is nothing like that here anymore.