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Old 05-21-2008, 03:46 AM   #37 (permalink)
lam
3.8 Liter V6
 
Join Date: Aug 2006
Posts: 368
Re: GM: Time to Consolidate

Quote:
Originally Posted by paul8488 View Post
I feel your pain man! I am also a Pontiac fan that can't see a future for the brand if GM absolutely insists on keeping Saturn.

Can Saab really be sold? What is there to sell? Aren't they now fully integrated into GM? What would someone be buying... the name?

Hummer? Hmmm... tough call. There will always be SUV buyers, and the more extreme ones (like Jeep, Land Rover, and Hummer) might very well have an easier go of it in the future than non-descript SUVs and trucks from larger brands (like CHevrolet, Ford, and Toyota) as they'll have the rough, tough image that true 4x4 owners have traditionally loved and that soccer moms and dads don't care for (which explains why the Suburban looks like a big, unoffensive station wagon and why the Lambdas are a huge success). Still, it's certainly not a cotre brand, and an infusion of cash AND the remo val of another drain on resources and talent at GM might help the other brands.
Hummer and Saab are nothing more than brand names , they are full integrated into GM. As for Hummer , GM has already spent money for another round of Hummer's , the first is the new H4 , and Hummer will have big growth outside of the U.S, just read below.

Quote:
Originally Posted by lam View Post
GM won't sell Hummer. Chevrolet , Cadillac , Hummer are GM's global growth brands. For Hummer ,the biggest growth in sales will be outside of the U.S , and with smaller models like the H4.
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