GM Inside News Forum - View Single Post - Business Magazine Suggests GM Should Close 5 Of Its 8 U.S. Brands

gardnet1 · 05-20-2008, 12:58 AM

[quote=SierraGS;1400153]If GM kills GMC I would NEVER buy a Chevy or ANY GM product again - EVER.

First off it is not an Eight Brand issue it is a Twelve Brand one on a Global basis and is the way GM must address this problem – too much time has been wasted trying to “perfect” brand pairings for the U.S. market when the U.S. market is weak and distorts the global picture.
Chevrolet
GMDAT
Buick
GMC
Holden
Opel
Pontiac
Saturn
Vauxhall
Hummer
Cadillac
SAAB
Second this Twelve Brand issue must be reduced to a Four “Channel” one.
(“Channel” is my word for it, but I just another way to say “brand pair” or “division pair” feel free to use your own).
Chevrolet-GMDAT
Buick-GMC
Holden-Opel-Pontiac-Saturn-Vauxhall-Hummer
Cadillac-SAAB
quote]

The easy part is already done as Vauxhall and Opel are one brand containing identical products (except for LH-RH drive differences) with two names Opel for the continentals and Vauxhall for the UK/Ireland.

By the way, did you ever notice that all the RH drive vehicles are only sold in Island countries?

05-20-2008, 12:58 AM	#153 (permalink)
gardnet1 Banned Join Date: Nov 2006 Location: Colorado Springs, CO Drives: 2008 Ford Escape Limited 2006 Ford Focus ZX4 Posts: 1,591	Re: Business Magazine Suggests GM Should Close 5 Of Its 8 U.S. Brands [quote=SierraGS;1400153]If GM kills GMC I would NEVER buy a Chevy or ANY GM product again - EVER. First off it is not an Eight Brand issue it is a Twelve Brand one on a Global basis and is the way GM must address this problem – too much time has been wasted trying to “perfect” brand pairings for the U.S. market when the U.S. market is weak and distorts the global picture. Chevrolet GMDAT Buick GMC Holden Opel Pontiac Saturn Vauxhall Hummer Cadillac SAAB Second this Twelve Brand issue must be reduced to a Four “Channel” one. (“Channel” is my word for it, but I just another way to say “brand pair” or “division pair” feel free to use your own). Chevrolet-GMDAT Buick-GMC Holden-Opel-Pontiac-Saturn-Vauxhall-Hummer Cadillac-SAAB quote] The easy part is already done as Vauxhall and Opel are one brand containing identical products (except for LH-RH drive differences) with two names Opel for the continentals and Vauxhall for the UK/Ireland. By the way, did you ever notice that all the RH drive vehicles are only sold in Island countries?