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Old 05-16-2008, 11:52 AM   #5 (permalink)
Ambalanche
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Join Date: Jan 2003
Location: Pensacola, Florida
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Re: GM considers selling Chevrolets in South Korea

Quote:
Originally Posted by Ming View Post
This doesn't make much sense to me given that Chevrolet overseas is pretty much all rebadged Daewoo models (and Holden models - for which Daewoo already has one). Not unless GM's ultimate goal is to replace the Daewoo brand with Chevrolet in Korea (and just keep GM Daewoo as the name of the subsidiary producing the cars).

Sure there might be a niche market for some American made cars like the HHR or even Corvette, but if I was a Daewoo brand fan in Korea I'd watch this one closely. Seems like a trojan horse to displace the Daewoo brand, which might not be a bad thing from a global perspective.

What's next, sell Chevies in Australia?
I was thinking the same thing. The Aveo and looks like soon the Cobalt will be sourced from there anyway, so they may just be rebranding everything now. At the rate GM is expanding the Chevrolet name globally, before long there won't be a need to call themselves General Motors, they can just call themselves Chevrolet. Cadillac, Pontiac, Holden, divisions of Chevrolet!
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