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Re: Business Magazine Suggests GM Should Close 5 Of Its 8 U.S. Brands
Again - GM needs to advertise all of its brands together, not eliminate brands. The brands are an advantage. Le'ts use the Camry example from that article. Toyota only offers the Camry, Camry convertible, and Lexus ES, but GM offers the Malibu, G6, G6 convertible, Aura, 9-3, and 9-3 convertible, giving buyers a greater choice of interior and exterior styling.
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