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Old 09-12-2007, 03:38 AM   #7 (permalink)
Richard1098
2.4 Liter SIDI ECOTEC
 
Join Date: Mar 2006
Posts: 289
Re: Mitsubishi Australia Insolvent? Manufacturing Future Still Uncertain

Quote:
Originally Posted by Bravada

Mitsubishi Australia put itself out of competition by making the tired Magna and Verada (Diamante for the rest of the world) for far too long and then replacing them with what is essentially a midsize car. I am now seeing they readjusted the prices to reflect the car's actual value. I guess they could boost their results by starting the assembly of another model (much like Ford OZ) - I guess the Outlander and Grandis share a good part of Galant's underpinnings...
True, but that really was a result of the hole that Misubishi dug for itself globally. Mitsubishi Aus had to either design a unique platform for its own use, which wasn't going to happen due to Mitsubishi's global near death experience, or wait until a "good enough" global platform was developed to leverage off. With Misubishi walking away from the full size market in Japan, it meant that the NA Galant was all that was available.
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