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Originally Posted by TaHoE
Lexus had a nice "Lexus Lounge" highlighting all the benefits of owning a Lexus (Hey Cadillac...sorry where is your lounge?).
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And the "benefits" of owning a Cadillac are?
I've only been saying this for a year. Cadillac offers nothing special or luxurious.
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Originally Posted by TaHoE
Chevrolet's press conference for the new Trio of concepts, was pretty interesting. A bunch of people started dancing with the cars, but the press failed to really take a hold of it. They did enjoy throwing color coded balls at the stage to vote for which one was their favorite, but besdies that it was pretty flat and poorly presented. The media bum rushed the stage and were there for hours with the little trio, so I wasn't able to get very good pictures, I will try some tomorrow.
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It looks like they still can't market minicars. They can't even provide an adequate presentation. Which is a shame.
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Originally Posted by TaHoE
Buick had a very nice display including an Enclave cut out, but the products were absolutely terrible looking, I must say. Everything looks dated (just like their customer base) and I really can't see how the Enclave can turn things around. Especially since it was sitting on a turn table. Why? It should be on the floor. Heck there should be 5 of them on the floor so that everyone can sit in them.
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Everything looks dated because they are dated. Except for Enclave. But I'm wondering about the longevity of the design.
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Originally Posted by TaHoE
Cadillac's display was drop, dead, boring. The new CTS was all off to the corner sobbing it's eyes out, it went mostly ignored. The overall look was so yawn-inducing, that I felt I was at Toyota. Where is the imagery? The display of your products represents your brand. Is your brand boring? Outclassed? Because that is what Cadillac's display said. The 08 CTS does look fabulous, but it should be in the middle in a pinnacle of light, not in the back corner. The truck section (SRX, Escalades) looked like the parking lot of a dealership, hardly "show worthy".
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Sheesh. Looks like no effort was put into this at all. Seems to be very typical of Cadillac today.