Hot Wheels Camaro Rolls Off Assembly Line and Under Couch

Chevrolet’s Hot Wheels Camaro is finally rolling off the line at the brand’s Lansing, Michigan plant. First announced in October, 2017, the special edition car celebrates the Camaro’s 50th anniversary.

Painted in orange with Hot Wheels badges, the car was designed in association with Mattel to look like the first ever Hot Wheels Camaro, released in 1968 and among Hot Wheels’ first 16 models.

“The whole theme of Hot Wheels brings back the nostalgia of the toys a lot of us played with as kids,” Steve Notar Donato, manager of GM’s Lansing Grand River Assembly plant, told the Lansing State Journal. “It’s exciting.”

Since orange hasn’t been a color option for the Camaro in a few years, GM saw this as the perfect opportunity to bring the color back.

This is the second modern Camaro to bear the Hot Wheels name. In 2013, Chevrolet released a blue Hot Wheels special edition and before that released a yellow Transformers Camaro to celebrate the brands tie-up with the major motion picture.

Dealers started taking orders in February and the package is available on the 2LT and the 2SS convertible and coupe models with a starting price of $31,500.

[source: Langing State Journal]

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